target | Awakened Aesthetic

Target: Is It Time We Made Up?

June 20, 2012

I try to ignore Target, because otherwise I’ll remember how much I used to love them, then get mad at how largely they screwed the gay community over by donating to anti-gay-civil-rights politicians.

But maybe I should have been listening …

Target Creates It Gets Better Video, IGB Says: No Thanks

June 27, 2011

Remember Target’s donations to anti-gay politicians, their promises to change their donation practices (which turned out to be lies) and my request that you boycott Target until they changed their ways?

Well, Target is trying to get your business back…again. …

Awakened Aesthetic’s Top Posts of 2010

December 30, 2010

It’s time: to turn over the mattress, to throw away that paper calendar you never looked at anyway, to take stock and be too hard on yourself about what you got done this year, or how much you weigh, or …

The Perfect Gift: Boycott Target

November 29, 2010

This article is a follow-up on two others, which expose Target’s choice to fund anti-gay-civil rights legislature.  All emphasis within quotations is mine.  You can read the first article, An Open Letter to Target, here, and the second

The Corporate Connundrum: Who’s Next?

November 16, 2010

Here at Awakened Aesthetic, we love independent designers, Etsy, ethical body wash, and all natural makeup.  We love social change and corporate responsibility, and the companies that come forward, every day, to create positive solutions to ecological, social and economical …

Target is Unwavering…on Supporting Profits, Not Gays

August 18, 2010

Remember my open letter to Target about its support of anti-gay legislation?  Well, it appears that the CEO has apologized to Target employees, and a number of pro-equality media outlets have given consumers their blessing to shop at Target …

Leavin’ in a Prius, Don’t Know When I’ll…

August 11, 2010

I can never sleep before a trip.

This morning, I’m off to visit the TJ Maxx flagship store in Boston, Massachusetts.  Though I’m wasting tons of energy by flying from Seattle, I’m – at the very least – taking a …

An Open Letter to Target

July 25, 2010”

Editor’s Note: Since this letter, Target hasn’t made a single change to its funding policies, even though it explicitly promised to do so.  Read the update here.

To: Matt Zabel, Vice President of Government Affairs, Senior Public Affairs

method: Clean & Green, or Greenwashing?

February 22, 2010

Now that greenwashing is all the rage, more and more companies are trying to capitalize on the trend, not by adopting more eco-friendly practices, but by flat-out lying to you.  Plastics are “partially recyclable” (which usually means they’re not) and paper towels …